Closed by Marente · read-only ·
Locked metrics
Renewal Coverage OK%
Leading · weekly25% of top-segment renewals (45–75 day window) with valid OK.
No data
No target
NRR
Lagging · monthly(starting MRR + expansion − contraction − churn) ÷ starting MRR × 100%.
98,7%
No target
Logo Churn %
Lagging · monthly% of paying members lost in the month (cancellations ÷ total members at start of month × 100).
2,4%
No target
Monthly objectives (max 3)
Scale
LTV-based retention strategy for at-risk renewals
Done means: LTV-tiered strategy matrix (linked to renewal term) is defined and approved by Management, and can be applied to all "at risk" renewals with an influenceable churn reason in the 45-75 day window, by 15th October 2026.
Behind
Planned to pick up after Holiday
Scale
Member intelligence improved with CM practice knowledge
Done means: The Member intelligence dashboard shows at least 2 new or refined smart triggers that flag upgrade opportunities directly from member data, built on patterns CMs recognize from practice; each trigger is validated against what a CM would expect to see for that member, before 31 August 2026.
Achieved
Unblocker
Clear pregnancy policy for members (Flex & Daypart), agreed with Member Experience and Management: what we offer by default (pause, discount, hold spot), what we don't, and how we ensure a member never feels disadvantaged by her pregnancy.AchievedHow the framework works — Prove, Scale, Create in plain language
Prove
The car goes from A to B 🚗 — this goal directly moves your KPIs this month.
Scale
Upgrade the road to a highway 🛣️ — makes hitting your KPIs easier in the future.
Create · optional
A great restaurant along the route 🍝 — extra value for members. Optional.
Leading indicator
The number you directly influence — your own steering wheel. If it moves, it's because of what your team did.
Lagging indicator
The result that follows later, often depending on other departments. You can't push it directly — your leading work pushes it for you.
The tsunami rule: when your leading and lagging KPIs are both behind, do more Prove and stop Scale. You don't renovate the kitchen when a tsunami is coming. 🌊